And from January 2023 Conaxess Trade Beverages will help sell, market and distribute their tequilas, mezcals and liquors to the Danish market.
The products are already known and renowned on the Danish cocktail scene. Through this new partnership the products will become more readily available in On-Trade.
“Through the cooperation between AliasSmith and Conaxess Trade Beverages, the Danish consumer will gain access to some of the most admired and top-trending Mexican spirits and cocktail ingredients available.
We are happy to initiate long-lasting cooperation with a strong and competent partner in Denmark and to work hard on propagating the fine and handcrafted Mexican drinks and gastronomical culture,” says Claes Puebla Smith, CEO AliasSmith AB.
Jan Rose Pedersen, Managing Director in Conaxess Trade Beverages, is looking forward to the collaboration: “We are very pleased to announce a new strong partnership with AliasSmith. A big thank you to Claes Puebla Smith and Ivan Perez Sosa for their belief in us.
We are looking forward to introducing premium tequilas to our market.”